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The cheapest search engine optimization service strategy is to do it themselves. Th...Read more

Benefits for the business establishments t...

Quite a few professionals have researched the effectiveness of social networking site...Read more

Expanding your career options through soci...

Much has been discussed about the risks posed by social networking sites on employmen...Read more

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Expanding your career options through social networking sites

social networkingMuch has been discussed about the risks posed by social networking sites on employment prospects. But just as every cloud has a silver lining, these sites too if managed strategically can be used to the advantage of the individual’s career growth.

Networking sites can be a good place to let people know about your expertise, experience and interests. By creating profile pages on sites like Facebook and Linked In, provide as much information as you desire and think that prospective employers should know about you. Also you get the chance to find friends and acquaintances that were with you in school or worked in the same concern as you or are in the same field as yours. By expanding such contacts, you increase the boundaries of search for possible career options.

Benefits for the business establishments through social networking

Quite a few professionals have researched the effectiveness of social networking sites such as MySpace and Facebook with regard to business establishments.

business establishments through social networkingNetworking sites can be quite effective tools for building direct marketing relationship and probably one of the best ways of getting your customer’s feedback. Although, the method of advertising here would be quite different when compared to the traditional methods, it is still as much a necessity here. Also there are no immediate results but the rewards can be reaped on a long terms basis.

Building online reputation for a company

Human tendency is to trust fellow beings more than in institutions or organizations. This is particularly so when it comes to businesses, buying products or using services. With the influx of internet, review sites have been the latest way for people to know about products and services. It is these review sites that can make or mar a company’s reputation online.
History has borne witness to the fact that people always discussed about products and services and companies have gained profits and increased sales by word of mouth influence than by any other means. With internet have come social review sites like Yelp, Naymz, RepVine and networking sites like Myspace, Facebook, Flickr and YouTube to name just a few the companies which have realized the power of blog marketing and use the social sites have become successful in their online business . This has helped people create blogs or personal spaces on these sites were they can express their views and opinions about literally anything under the sun. These blogs on networking sites are also the best places for people to write about their experiences with products and services. Hence it is imperative for companies and organizations to know what the search engines churn out about their products particularly on the blogs of networking sites.
It would also be a good idea for companies to encourage such reviews from customers as that would also increase their presence on the World Wide Web. But these reviews would not be limited to praises but may also include criticism from unhappy or unsatisfied customers. Such criticism should be considered objectively, is the criticism legitimate or just some kind of hate mail, will tackling such criticism help the company build a better bond with their customers.
If the criticism or complaint is legitimate written honestly and transparently by one of the valued customers, the seller should address the problem directly by telling them about your company, cause of the criticism and steps being taken to address the issue. This will not only help sort out any ill feelings in the customers mind but also build a positive image in the potential customer’s perspective. Most customers are quite reasonable in their demands and want to be heard or their problems resolved. When they hear from the company, it would give the company a lot of credibility in the eyes of the customer making them more favorable towards the products. People do understand that not everything is a hundred percent perfect and are ready to let goof minor issues if only their views and opinions are valued.

Marketing your camera and photography through social networking sites

There are many ways retail businesses can market their wares to consumers through the internet, the most common and popular one being social networking blogs and websites like Facebook, MySpace, Twitter etc. Even camera shops and photo labs and studios or freelance photographers of sports can sell their products through these sites.

It would be a good idea for any photography related establishments to have an active presence on photo centric sites like Flickr or iStockphotos, with Flickr being the largest photo sharing community online. The quality and range of your products and your expertise can be clearly demonstrated on these sites. Like if you are dealing in cameras, put up an album of the different kinds of cameras you deal in describing briefly individual features and qualities with actual pictures from that particular camera. This will give the visitor a clear idea of what to expect and the most interested could well turn out to be a potential sale for your site.

Photo centric sites like Flickr are frequented by passionate photographers, amateur and professional alike and are a great of tapping into this potential market. Most of them even stamp photos uploaded by individuals with the brand and type of camera it has been taken from, making it quite easy for suppliers to trace owners of particulars models of cameras. This is a great tool for retailers dealing in accessories. Active participation in such sites can help retail business develop long lasting relation with existing customers while also tapping potentially new customers.

Some of the other general networking sites like MySpace and Facebook too have albums wherein the members can put up photos for sharing and is frequented by many people, who may or may not be interested in photography. Aspiring photographers can harness these networks to showcase their talent. Comments and advises by fellow members can be quite encouraging and a practical guide to development for the amateur. With such rampant sharing of photographs, you may also end up making a collection of your own. Since most of the photos need to be purchased before being used for any purpose, they are quite safe from pilferage.

Companies can use these networking sites to know how much the public is aware of their products and also try to solve any complaints that the customers may have with regard to their product which is essential for their online business and presence on the internet. Sales points can really increase by word of mouth from satisfied clients.

Social Media Maketing And SEO Relation

Social Media Marketing is a arising trend in the cyberspace world of search engine optimisation.

Social Media MaketingIn essence, through social media marketing SEO, start a conversation back and with a target, or potential clientele. Find it on Facebook, Myspace, blogs, YouTube, and everywhere in between, there is what is “in” the customer through the marketing of social media. Also, by trading online increases, the interest income increases, increase profits, and client satisfaction increases, customers are happy, they will be more positively to this blog and social media marketing cycle continues.