Quite a few professionals have researched the effectiveness of social networking sites such as MySpace and Facebook with regard to business establishments.

Networking sites can be quite effective tools for building direct marketing relationship and probably one of the best ways of getting your customer’s feedback. Although, the method of advertising here would be quite different when compared to the traditional methods, it is still as much a necessity here. Also there are no immediate results but the rewards can be reaped on a long terms basis.